You’ve wrestled with the idea of writing a book for several years. Decades maybe. The task is daunting. You face the challenge of wondering whether you are good enough, know enough, or are interesting enough.
From time to time, you sit down at your computer, excited and full of energy. You begin typing away. It’s fun for a while. But as your inspiration dissipates, so, too, does your motivation. At some point, when you sit down at your computer, your mind goes as blank as the screen.
Where did all of it go?
You know enough to write a book. Or, at least, you used to believe that. Now, you question if you might be better off writing a blog post or a white paper.
How is it that while going about your daily business, you have so many great ideas that cross your mind and can’t wait to share those insights…but in front of your computer, writing feels like pulling teeth?
So, you put the idea on the back burner. From time to time, you get a fresh jolt of inspiration and have another go at it, only to see your enthusiasm begin to wane.
You tell yourself, I just need the right…
app, so you buy Scrivener
pen, so you buy a Mont Blanc
tool, so you buy a Pomodoro timer
notebook, so you buy a Moleskine
Unfortunately, none of those seems to do the trick.
I need to be more disciplined, you tell yourself. To really get this book out, perhaps you believe you need to set aside dedicated time every week. You buy books on how to write and stay motivated. You think that if you’ll set goals and reward yourself accordingly, it’ll trick your subconscious into wanting to write.
In short, you believe that if you just do more, you’ll finally write your book.
If you happen to be one of those Zen-like masters of military discipline, then maybe. Maybe you’ll make serious headway. Maybe. But how many professionals do you know who want to write a book? Who say they’re already writing a book? How many of them eventually publish it?
Regardless, you probably start writing your business book the same way virtually everyone does: at the beginning.
You spend weeks wrangling chapter one into some semblance of order, then spend more time polishing it to perfection.
And then you have to do all that again for Chapter Two!?
The way ahead seems dull or even dreadful.
If only there were a better way.
You say to yourself, “I know! I’ll use AI!”
Bill Gates once said, “The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.”
AI is a fantastic tool. Like all tools, it has its uses as well as its limitations. Like all tools, it’s only as good as the person who wields it. Like all tools, it cannot think for you.
The normal way to write a business book has a fundamental flaw. As Gates’s quote suggests,
using AI to automate a fundamentally flawed approach only magnifies the flaws.
If you don't know how to put a good book togther,
AI isn't going to magically solve that.
Ann Loring wrote,
“Good writing does not come from fancy word processors or expensive typewriters or special pencils or hand-crafted quill pens. Good writing comes from good thinking.”
So, please allow me to show you how to
think differently about writing.